We are World Builders.

HIGHER LEVEL ENTERTAINMENT

 
 
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Our mission is to change the way story, technology and fans interact.

We’re architects of tech-driven transmedia franchises that combine games, animation, comics and community. Like a giant puzzle, each piece contributes to the larger story, creating a web of content that permeates the daily lives of our audience.

Using proven tools, we earn the attention of today’s online content consumers, create long-term loyalty and convert casual users into an army of passionate fans. Our strategy redefines ROI, extends brand lifespan and generates multiple value-added assets and revenue streams.


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Catering to the connected, cannabis-friendly consumer.

Our research and experimentation have shown that there’s a strong overlap between geek culture, cannabis and technology.

Tetragram is creating the platform and content to capitalize on the convergence of these rapidly expanding global industries.

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“Tetragram exists at the epicentre of a new content economy. We’re redefining the future of transmedia using cutting edge tech to evolve how stories, fans and commerce interact.”

Brian MacKay
CEO & Creative Director

 

MEET OUR CREW

 

Technology wizards, entertainment visionaries, transmedia pioneers and cannabis industry veterans make up our powerful team.

 
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Brian MacKay

CEO & Creative Director

Transmedia architect and cannabis industry visionary with proven game design, world-building and entrepreneurial leadership experience.

LinkedIn

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Joel Yaffe

Chief Technology Officer

Venture entrepreneur, mobile app + blockchain founder of the first cannabis cryptocurrency: PotCoin

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Charles Rose

President & Executive Coach

Published technology leader and ecommerce systems veteran. $10M+ exit and certified executive coaching professional.

LinkedIn

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Terence Fitzgerald

Director of Entertainment Projects

Transmedia Pioneer, entertainment and licensing guru. Producer of three seasons of Emmy award-winning Spawn: The Animated Series for HBO. Pitched and sold feature films to studios such as New Line Cinema, Warner Bros., Paramount Pictures, and Universal. Total licensing gross revenue worldwide of over $1.1 Billion.

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Alexander Kline

Chief Operations Officer

Forward focused systems thinker and senior technology operator in gaming and ecommerce. Inventor and zeitgeist predictor.

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Nater Youngchild

VP of Partnerships

Ex-Amazon adventurer, tech and cannabis industry innovator. Combining broad vision with realistic execution.

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Ivo Van Der Marel

Lead Game Developer

Unity game engine wizard training the next generation of development experts from Vancouver to Shanghai.

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Zach Williams

Senior Game Designer

Experiened designer/prototyper specializing in game feel, modular systemic design, detailed documentation and the user experience. Twelve years of industry experience with over fifteen titles shipped as lead designer.

LinkedIn

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Prashant Bhargava

Lead Systems Engineer

Full Stack Senior Software Engineer with experience in developing and scaling large and complex mobile and web applications. Currently working with Swift, React, Redux, Node and TypeScript.

LinkedIn

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Steven Milstein

Senior Product Manager

Conceiver, developer, networker, facilitator, story teller, tester and product manager ofinformation technology primarily for small medium businesses, startups and a Big Blue one.

LinkedIn